Man Crates - Gifts for men
Design and development marketing work I did to help scale Man Crates’ sales funnel.
With a user list of around 500,000 people, the largest question was how to tighten the sales funnel through testing and learning.
My role and process
When I began working at Man Crates, my focus on front-end web development for the marketing team. My daily work required me to quickly prototype and test marketing strategies.
This work included:
New product testing
Landing page A/B testing
Implementing user tracking
General testing, and learning on the job for the best way get feedback and results from users.
My work allowedMan Crates to continue to scale its marketing presence, and I personally got a chance to learn a lot more about product sales and marketing funnels.